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Where did the ivermectin discourse come from?
Anti-vaccine social media users have been spreading misinformation about COVID-19 vaccines throughout the pandemic. Ivermectin has now become a prevalent part of anti-vaccine Americans' discourse, as many think the drug is a censored COVID-19 cure, according to a Sept. 19 NPR report. -
Job seekers listing vaccination status on LinkedIn, resumes
It's important that job seekers use keywords to distinguish themselves from other applicants during their job hunt. That's why some job seekers are making sure employers know they're vaccinated against COVID-19 by mentioning it in their resumes and LinkedIn profiles, MarketWatch reported Sept. 16. -
$100 vaccine referral program brings in 20,000+ patients, NYC Health + Hospitals says
A $100 COVID-19 vaccine referral program has facilitated more than 20,000 vaccinations in New York City since June. -
Are vaccine selfies good or bad for fighting hesitancy? Researchers weigh in
Selfies that social media users upload after getting vaccinated against COVID-19 could be an effective tool to spread the message that vaccines are safe and effective, according to research published recently in Psychology & Health. -
6 hospitals that renamed facilities after multimillion-dollar donations
A growing number of hospitals and health systems have received lofty financial gifts to accelerate innovation, build new facilities or enhance existing properties this year. -
The tools every hospital marketer needs to master, per 6 execs
Hospital marketing executives can choose from a wide range of digital tools to help them better engage with their audiences, but not all can decipher what's essential versus what's superfluous. Below, six hospital marketing executives explain which tools they think every healthcare marketer should know how to use. -
Nemours Children's Health unveils new brand: 3 things to know
In August, Jacksonville, Fla.-based Nemours Children's Health dropped "System" from its name. On Sept. 15, the health system officially launched its new brand. Here are three things to know: -
Why wellness influencers are some of the biggest catalysts for health misinformation
Wellness influencers — those who have garnered large social media followings by posting about natural remedies and new age spirituality — have contributed significantly to the country's health misinformation crisis, The Washington Post reported Sept. 12. -
Had COVID-19 already? Why getting vaccinated still helps
One of the most common reasons Americans cite for not getting vaccinated against COVID-19 is that they're naturally protected by their past infection. When encouraging people who have this belief to get vaccinated, healthcare professionals should explain hybrid immunity and point to studies. -
Illinois health system drops name, rebrands as UW Health
The Rockford, Ill.-based system formerly known as SwedishAmerican Health System has rebranded as UW Health, local NBC affiliate WREX reported Sept. 9. -
Why state incentives aren't improving vaccination rates
Statewide COVID-19 vaccine incentives have not influenced daily vaccination rates, according to a study published in the Social Science Research Network by researchers from the University of Pennsylvania in Philadelphia. -
3 biggest vaccine misinformation campaigns + their origins
Misinformation about the safety of COVID-19 vaccines has caused many Americans to be skeptical about getting inoculated. Below, Becker's compiled three of the biggest rumors surrounding vaccines and their origins. -
Emojis could improve patient-physician communication, Mass General physician says
Emojis could help some patients better communicate their symptoms, concerns and other clinically relevant information, according to a study published Sept. 7 in JAMA. -
3 medical panels support potentially revoking licenses of physicians who post vaccine misinformation
The American Board of Family Medicine, American Board of Internal Medicine and American Board of Pediatrics on Sept. 9 issued a statement supporting the Federation of State Medical Boards' recent warning that physicians could lose their medical licenses over posting vaccine misinformation online. -
Hospitals are failing to meet consumers' digital expectations, Kaufman Hall says
While hospitals and health systems have improved their basic consumer-centric capabilities since 2019, they are not yet fully committing to the digital and consumer-centered transformation needed to meet consumers' care expectations, according to a recent Kaufman Hall report. -
Hospital rebrands: 7 recent name changes
Below are seven hospitals that have announced name changes or other rebranding efforts since Aug. 11. -
13 commonly misused words hospital leaders should know
Hospital leaders may be using one of these 13 words incorrectly, according to a Sept. 6 report by CNBC contributors. -
Misinformation on Facebook gets 6x more clicks than factual news
Misinformation on Facebook received six times the number of likes, shares and interactions on the platform than factual news organizations, according to a study by New York City-based New York University and the Université Grenoble Alpes in France, The Washington Post reported Sept. 3. -
Understanding the difference between vaccine hesitancy and resistance
Not all unvaccinated Americans' opinions about COVID-19 vaccines are firmly anti-vaccine, as many people are still on the fence, according to a Sept. 1 CNET report. Understanding and addressing this populations' concerns in a compassionate manner could be key to raising vaccination rates. -
What marketers can learn from a group of moms leading vaccine discourse on Facebook
Vaccine Talk, a private Facebook group where pro-vaccine and vaccine-hesitant people have evidence-based discussions, is a rare example of civil and productive online discourse between groups who have differing views on COVID-19 vaccines, according to an Aug. 24 Washington Post report.
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