This episode features Mark Kandrysawtz, VP, Chief Innovation & Marketing Officer at WellSpan Health & President at Benjamin & Bond. Here, he discuss his past experience in tech & how it shapes his leadership style in his current role, his focus on brand experience, patient-provider relationships, & business efficiency, leveraging technology to improve consumer experience, and more.
Summary
WellSpan Health's Chief Innovation & Marketing Officer, Mark Kandrysawtz, Shares Insights on Priorities and Innovation Strategies
Who is Mark Kandrysawtz?
Mark Kandrysawtz is a highly esteemed figure in the health care industry as the VP, Chief Innovation & Marketing Officer at WellSpan Health & President at Benjamin & Bond. With past experiences in technology, he brings a unique and innovative approach to his current position.
What are Mark's Priorities?
Mark Candra is driven by a passion for brand experience, patient-provider relationships, and business efficiency. In today's fast-paced world, Mark recognizes that leveraging technology is one of the best ways to improve consumer experience.
The Four Areas of Focus
According to Mark Kandrysawtz, there are four primary areas of focus for innovation and transformation in the healthcare industry:
- Brand Experience
- Care Model Redesign
- Provider-Patient Relationships
- Business Efficiency
Key Takeaways
Mark also spoke about the importance of aligning investments with both the innovation strategy and the organizational strategy. There is also a need to adapt to the changes in the world of medicine caused by technology and workforce challenges.
With such a forward-thinking and innovative approach, Mark Kandrysawtz is set to make significant contributions to the healthcare industry.
Note: This is an AI generated transcript, not edited by a staff writer and is solely intended for educational purposes. If you have any questions/concerns, reach out to podcasts@beckershealthcare.com
This episode aired on 11/03/2022 and can be listened here.
Subscribe to Beckers Healthcare Podcast here.