“Our board is instrumental in empowering the Ad Council to drive measurable impact on our country’s most pressing issues,” said Lisa Sherman, president and CEO of the Ad Council, in an April 21 news release. The nonprofit aims to address social concerns such as gun violence, mental health, drug overdoses and racial justice through advertising.
Mr. Soto joins other healthcare executives on the board such as Norman de Greve, chief marketing officer of CVS Health, and Raja Rajamannar, chief marketing and communications officer and president of Mastercard’s healthcare business. The 19 new members also include marketing leaders from the NBA, Coca-Cola Co. and Netflix.
At the Becker's 11th Annual IT + Revenue Cycle Conference: The Future of AI & Digital Health, taking place September 14–17 in Chicago, healthcare executives and digital leaders from across the country will come together to explore how AI, interoperability, cybersecurity, and revenue cycle innovation are transforming care delivery, strengthening financial performance, and driving the next era of digital health. Apply for complimentary registration now.
