St. Petersburg, Fla.-based Johns Hopkins All Children's Hospital has filed a reply brief in its appeal of the case made famous by a Netflix documentary, addressing points raised by the Kowalski family, who sued the hospital in 2018.
Digital Marketing
Aspirus Riverview Hospital and Aspirus Doctors Clinic, located in Wisconsin Rapids, Wis., are set to undergo a rebrand.
Oakland, Calif.-based Kaiser Permanente has been named the official healthcare partner and team physicians of the LA Clippers.
Alistair Erskine, MD, enterprise chief information and digital officer at Atlanta-based Emory Healthcare, is using live-streaming technology to connect with frontline staff and drive organizational improvement.
Saint Anne's Hospital in Fall River, Mass., previously owned by Boston-based Steward Health Care, has unveiled a new logo reflecting its updated name, NBC Boston reported Nov. 20.
Advertisement
Children's Healthcare of Atlanta is partnering with the baseball team the Atlanta Braves to build a new park.
Chicago-based CommonSpirit Health has teamed up with a new women's sports channel founded by actor and TV host Whoopi Goldberg.
Birmingham, Ala.-based UAB St. Vincent's never considered dropping either of the two historic names for its rebrand, a marketing leader told Becker's.
The former Ascension St. Vincent's has rebranded as UAB St. Vincent's.
Boston-based Tufts Medicine's new marketing chief told Becker's he plans to engage patients across multiple platforms and devices to boost the academic health system's "brand experience."