The AAPA House of Delegates passed the resolution May 24 in a 198-to-68 vote. The change has been several years in the making. In 2018, AAPA hired a healthcare marketing research and branding firm to determine the best title and marketing strategy for the profession, according to MedPage Today.
Implementing the new title internally is expected to take several years and will cost about $21.6 million, according to AAPA.
PAs should not refer to themselves as “physician associates” until legislative and regulatory changes are made to incorporate the new title, the organization said.
At the Becker's 11th Annual IT + Revenue Cycle Conference: The Future of AI & Digital Health, taking place September 14–17 in Chicago, healthcare executives and digital leaders from across the country will come together to explore how AI, interoperability, cybersecurity, and revenue cycle innovation are transforming care delivery, strengthening financial performance, and driving the next era of digital health. Apply for complimentary registration now.