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Executives2023

60 Hospital and Health System Chief Marketing Officers to Know | 2023

These bold strategic leaders drive the planning and execution of marketing and communications initiatives for their organizations. Chief marketing officers are tasked with positioning their hospitals and health systems as leaders within the market via brand development, data-backed marketing efforts, and customer relationship management.

Note: This list is not an endorsement of included leaders, organizations or associated healthcare providers. Organizations cannot pay for inclusion on this list. We extend a special thank you to Rhoda Weiss for her contributions to this list.

We accepted nominations for this list. Contact Anna Falvey at afalvey@beckershealthcare.com with questions or comments.

A

Amalia Maislos Stanton

Senior Vice President

Chief Strategic Communications and Marketing Officer at Memorial Hermann Health System

Houston, TX

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Andrew Snyder

Senior Vice President

Marketing and Communications at Orlando Health

Orlando, FL

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Anne Martino

Chief Marketing Officer

Endeavor Health

Evanston, IL

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Arthur Keegan

Chief Marketing Officer

University Hospitals

Cleveland, OH

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B

Brian Deffaa

Chief Marketing Officer

LifeBridge Health

Baltimore, MD

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C

Chaka Jordan

Vice President

Marketing and Communications at Cape Fear Valley Health System

Fayetteville, NC

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Charles Soltoff

Senior Vice President and Chief Marketing Officer

Temple Health

Philadelphia, PA

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Chrisie Scott

Senior Vice President and Chief Marketing Officer

Virtua Health

Marlton, NJ

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Christine Kotler

Vice President and Chief Marketing and Communications Officer

Baptist Health South Florida

Miami, FL

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Christine Woolsey

Senior Vice President, Chief Marketing and Communications Officer

Hospital Sisters Health System

Springfield, IL

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D

Davidson

Vice President

Marketing and Communications at Children's Nebraska

Omaha, NE

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Deborah M. Reiner

Senior Vice President of Marketing and Corporate Affairs

HCA Healthcare

Nashville, TN

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Deena McAllister

Senior Vice President of Brand Experience

Texas Health Resources

Arlington, TX

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Don Stanziano

Chief Marketing and Communications Officer

Geisinger

Danville, PA

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E

Eric Steinberger

Vice President and Chief Marketing Officer

Atlantic Health System

Morristown, NJ

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F

Frank Lococo

Vice President

Marketing and Communications at Nebraska Medicine

Omaha, NE

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H

H. Wayne Capps Jr

Chief

Stakeholder Relations and Public Affairs at Ralph H. Johnson VA Health Care System

Charleston, SC

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J

Jamie Leszczynski

Senior Vice President of Communications and Chief Brand Officer

Oswego Health

Oswego, NY

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Jeana Rettig

Chief Marketing and Communications Officer

Keck Medicine of USC

Los Angeles, CA

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Jennifer Fagnani

Vice President

Marketing and Communications at Dignity Health Southern California Division

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Jennifer Gilkie

Chief Communications and Marketing Officer

Dartmouth Health

Lebanon, NH

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Jennifer Schultz

Chief Marketing and Growth Officer

OU Health

OKhoma City, OK

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Jim Nuckols

Chief Marketing Officer

Sharp HealthCare

San Diego, CA

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Julie Spencer Washington

Executive Vice President and Chief Marketing, Communications and Customer Experience Officer

Trinity Health

Livonia, MI

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K

Kelly Rabalais

Vice President of Communications and Strategy

St. Tammany Health System

Covington, LA

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Kendra Calhoun

Senior Vice President

Marketing, Communications and Digital Strategy at Avera Health

Sioux Falls, SD

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Kevan Mabbutt

Executive Vice President and Chief Marketing, Communications and Consumer Experience Officer

Advocate Health

Charlotte, NC

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Kimberly Ovitt

Vice President and Chief Marketing and Communications Officer

Fred Hutchinson Cancer Center

Seattle, WA

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L

Laurel DiBrog

Chief Marketing and Communication Officer and Senior Vice President

Marketing and Communications for Roswell Park Comprehensive Cancer Center

Buffalo, NY

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Lauren Green-Caldwell

Vice President of Communications and Chief Communications and Marketing Officer

National Jewish Health

Denver, CO

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Lauren Landwerlin

Vice President

Strategy, Marketing and Communications for Saint Francis Health System

Tulsa, OK

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Lisa Badeau

Chief Marketing and Communications Officer

UVA Health

Charlottesville, VA

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M

Manny Rodriguez

Chief Marketing, Experience and Customer Officer

UCHealth

Aurora, CO

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Mark Bohen

Chief Marketing and Communications Officer

Mass General Brigham

Boston, MA

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Matthew Clark

Senior Vice President

Marketing and Communications for University of Maryland Medical System

Baltimore, MD

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Matthew Pinzur

Senior Vice President and Chief Marketing Officer

Jackson Health System

Miami, FL

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Megan Mahncke

Executive Vice President and Chief Marketing and Communications Officer

Intermountain Health

Salt Lake City, UT

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Melanie Husk

Executive Vice President and Chief Experience Officer

Baptist Health

Jacksonville, FL

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Michael Knecht

Executive Vice President and Chief Marketing and Communications Officer

RWJBarnabas Health

West Orange, NJ

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Michelle O’Keefe

Chief Communications Officer and Vice President

Public Affairs and Communications for Eskenazi Health

Indianapolis, IN

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Michiko Tanabe

Senior Vice President and Chief Marketing Officer

Stanford Health Care and Stanford School of Medicine

Palo Alto, CA

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P

Paul Matsen

Chief Marketing and Communications Officer

Cleveland Clinic

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R

Ramon Soto

Senior Vice President and Chief Marketing and Communications Officer

Northwell Health

New Hyde Park, NY

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Richard J. Levy

Senior Vice President and Chief Marketing Officer

Lehigh Valley Health Network

Allentown, PA

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Roderic “Roddy” Olvera Young

Vice President and Chief Marketing and Communications Officer

Boston Children’s Hospital

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Rose Glenn

Chief Communications and Marketing Officer

Michigan Medicine

Ann Arbor, MI

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S

Sandra Mackey

Chief Marketing Officer

Bon Secours Mercy Health

Cincinnati, OH

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Sharon Line Clary

Vice President

Strategic Marketing and Communications at AdventHealth Central Florida

Orlando, FL

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Shweta Ponnappa

Chief Marketing and Digital Experience Officer

Providence

Renton, WA

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Stacey Brandt

Executive Vice President, Chief Administrative Officer and Market President

Tampa General Hospital

Tampa, FL

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Stephanie Ebken

Senior Vice President and Chief Marketing and Communications Officer

Cincinnati Children's

Cincinnati, OH

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Stephanie Hogarth

Vice President and Chief Marketing Officer

Children’s Hospital of Philadelphia

Philadelphia, PA

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Susan Milford

Senior Vice President

Marketing and Communications at OSF HealthCare

Peoria, IL

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Suzanne Hendery

Chief Marketing and Customer Officer

Renown Health

Reno, NV

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T

Tanya Andreadis

Vice President

Patient Engagement and Chief Marketing Officer at Penn Medicine, University of Pennsylvania Health System

Philadelphia, PA

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Teresa Olsen

Senior Vice President and Chief Marketing Officer

Children's Mercy Kansas City

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Tomi Galin

Executive Vice President

Corporate Communications, Marketing and Public Affairs for Community Health Systems

Franklin, TN

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Tracey Schroeder

Chief Communications and External Affairs Officer

Inova

Falls Church, VA

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