Ms. Mackey is responsible for marketing, communications, consumer engagement, brand and creative strategy at Bon Secours. She is passionate about growing and developing her team using a client service model. She is also focused on delivering data-driven results, ensuring resources are used efficiently and effectively. She has launched several initiatives, including the Agile Testing Lab, a rebranding of Bon Secours following its merger with Mercy and the launch of a dynamic care campaign during the COVID-19 pandemic. She brought digital and social media strategy in-house for the system, resulting in major cost savings. She also developed a B2B marketing structure and developed a scorecard to drive the next generation of planning and marketing. She joined Mercy Health in 2017, previously serving as senior vice president of marketing and communications for the Arthritis Foundation.
