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Rose Glenn

Chief Communications and Marketing Officer

Michigan Medicine

Ann Arbor, MI

Ms. Glenn has brought decades of leadership experience at prominent health systems to her role at Michigan Medicine. During her five years at the $6 billion academic medical center, she has overseen communications and marketing at U-M Medical School and facilities statewide, including C.S. Mott Children’s Hospital, Von Voigtlander Women’s Hospital, University Hospital, Frankel Cardiovascular Center, Rogel Cancer Center, Sparrow, U-M Health West and a large ambulatory network. Her 100-plus employees provide marketing, brand strategy, promotion, public relations, communications, content strategy, creative services and web/digital engagement. A key accomplishment of Ms. Glenn’s was modernizing the external web presence by reducing over 300 siloed websites into four integrated sites. She and her team have also refined brand architecture, introduced a new brand strategy to elevate local preference and national recognition, expanded digital and social content, and packaged news segments for Midwest media outlets. She created the first centralized medical school communications team and enterprise-wide creative services. Her comprehensive internal communications have increased employee engagement, per the annual survey. Ms. Glenn is also a U-M communications and media instructor.

Becker's Recognition

Rose Glennhas been named a Becker's honoree on the lists below.

2023 Winner

Executives

60 Hospital and Health System Chief Marketing Officers to Know

Becker’s is thrilled to honor 60 hospital and health system chief marketing officers in 2023.

These bold strategic leaders drive the planning and execution of marketing and communications initiatives for their organizations. Chief marketing officers are tasked with positioning their hospitals and health systems as leaders within the market via brand development, data-backed marketing efforts, and customer relationship management.

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