Medtech and device company HealthLynked is rolling out new search functions on its MedOfficeDirect website.
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Edinburg, Texas-based DHR Health has renamed its level 1 trauma center after renowned surgeon Kenneth Mattox, MD, the Monitor in McAllen, Texas, reported Sept. 20.
Three hospitals and health systems that have announced name changes or other rebranding efforts since Aug. 20:
Gettysburg (Pa.) Cancer Center is changing its name to Pennsylvania Cancer Specialists & Research Institute.
Healthcare technology company Athenahealth has named Stacy Simpson as chief marketing officer.
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Albany (N.Y.) Med Health System unveiled a plan Sept. 19 to rebrand four hospitals, a medical college and home care agency.
CrowdPharm, a healthcare creative services company, is spinning out healthcare marketing and consulting firm Hot Iron Health, according to Sept. 16 reporting in Medical, Marketing and Media.
From chief marketing officers using their brands to communicate a stance on politically charged issues to marketing analytics being used to make half of all marketing decisions, here are six trends changing the marketing industry, according to a Sept. 13…
Sioux Falls, S.D.-based Avera Health is launching an "Ask the Question" campaign to fight an increase in South Dakota suicides.
Healthcare and technology marketing company Highwire Public Relations has received an investment from Shamrock Capital for an undisclosed amount.