Oakland, Calif.-based Highland Hospital rebranded as The Wilma Chan Highland Hospital Campus during a Dec. 15 rededication ceremony at the hospital campus.
Digital Marketing
A rural Minnesota health system is rebranding as part of its affiliation with St. Cloud, Minn.-based CentraCare.
Consumer-first content, agile marketing and digital channels are some of the trends hospital and health system chief marketing leaders will be laser focused on in 2023.
Houston Methodist Sugar Land (Texas) Hospital is naming a pavilion after a local couple who made a generous donation to the facility.
Here are the 10 digital marketing positions that pay the most, according to the 2023 salary guide from staffing agency Mondo released Dec. 12.
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Charlotte, N.C.-based Atrium Health, Newport Beach, Calif.-based Hoag and New Hyde Park, N.Y.-based Northwell Health received top honors in the integrated marketing category at the eHealthcare Leadership Awards.
The Rutgers School of Public Health has left Twitter after what it calls "unrestricted and unmitigated hate speech and discrimination" on the social media platform.
Somerville-Mass.-based Mass General Brigham is changing its email domains as part of its multiyear rebranding effort.
Eight hospitals or health systems recently posted job listings seeking marketing expertise.
The new $920 million hospital on the Ann Arbor-based University of Michigan medical campus will be called the D. Dan and Betty Kahn Health Care Pavilion after the couple's foundation donated $50 million to the health system, The Detroit News…