Here are three hospitals and health systems launching new marketing campaigns as reported by Becker’s since May 18:
- Boston Medical Center is “rewriting healthcare” with a new ad campaign that debuted May 22. The Rewriting Healthcare ads aim to “reintroduce” the academic medical center.
- On May 17, Memphis, Tenn.-based St. Jude Children’s Research Hospital launched a new campaign, “Have More in Memphis,” to lure employees to the city and the surrounding metropolitan area.
- Hillsdale (Mich.) Hospital launched its first campaign aimed at promoting its healthcare services and advocating for patients getting care at local hospitals.
