Marketing Report Archives - Page 5 of 11 - Becker's Hospital Review

7 'exceptional' health system workplaces | How 6 pediatric systems make human connections | Cleveland Clinic's branding program | 'Most ethical' systems | AI governance for marketing

March 13, 2025 BHR Newsletter 1. 7 health systems recognized as ‘exceptional workplaces’ by Gallup Full story 2. How 6 pediatric health systems make human connections Full story 3. Health systems recognized among ‘World’s Most Ethical Companies’ Full story 4. Providence…

72 marketing, other execs on AI | Duke, Novant partner | Marketing AI 'nutrition labels'? | Google expands AI search | Fastest-growing C-suite role

March 6, 2025 BHR Newsletter 1. 72 marketing chiefs, other execs reveal AI's role in decision-making Full story 2. Duke Health, Novant to partner Full story 3. 12 health systems back AI 'nutrition labels' — including for marketing Full story 4. Health IT…

4 health system rebrands | 100 top critical access hospitals | 99 CHROs, chief people officers to know | Marketing boosts online scheduling at SSM Health | Amazon hires for healthcare marketing

February 27, 2025 BHR Newsletter 1. 4 health system, hospital rebrands Full story 2. 100 top critical access hospitals, by state Full story 3. 99 hospital and health system CHROs, chief people officers to know Full story 4. AI is…

Boston Medical Center's marketing wins | Emory nabs Mayo marketing exec | Top 25 pediatric health system brands | NYC Health + Hospitals' documentary | 57 best health system employers, per Forbes

February 20, 2025 BHR Newsletter 1. 'Breaking through the noise': Boston Medical Center's marketing wins Full story 2. Emory Healthcare nabs Mayo Clinic marketing leader Full story 3. NYC Health + Hospitals debuts documentary Full story 4. AI-powered marketing — find…

Digital experience 'table stakes' at Geisinger | Johns Hopkins 'Netflix' case updates | Cleveland Clinic refutes allegations | 100 top rural hospitals | $100M+ gift for Pa. hospital

February 13, 2025 BHR Newsletter 1. Digital experience is 'table stakes' for Geisinger's new marketing chief Full story 2. Johns Hopkins All Children's 'Netflix' case continues: 8 updates Full story 3. Cleveland Clinic refutes allegations in new ad campaign Full…

2 health system Super Bowl ads | IU Health inks $7M naming deal | 50 top hospitals, per Healthgrades | Hospital to be renamed after NFL's Mannings | Highly successful CEO-CFO duos

February 6, 2025 BHR Newsletter 1. 2 health systems to air Super Bowl ads Full story 2. IU Health inks $7M naming rights deal Full story 3. Healthgrades' 50 top hospitals for 2025 Full story 4. WellSpan is personalizing care…

20 top hospitals, per Money | Former hospital spox directs film | Caitlin Clark, Peyton Manning in Ascension ad | Most admired healthcare cos. | New marketing execs at Prisma, OSF

January 30, 2025 BHR Newsletter 1. 20 top US hospitals for 2025, per Money Full story 2. Former hospital spokesperson directs film Full story 3. Caitlin Clark, Peyton Manning appear in Ascension commercial Full story 4. The state of payer marketing: Proven…

Providence's '25 AI marketing plans | Geisinger names marketing chief | Ind. hospital rebrands | Top hospitals for stent placement | White House halts health agency comms

January 23, 2025 BHR Newsletter 1. How Providence will use AI for marketing in 2025 Full story 2. Geisinger names chief marketing officer Full story 3. Indiana hospital to rebrand after joining Deaconess Health Full story 4. Hospitals are missing…

Marketing at Cleveland Clinic in '25 | NewYork-Presbyterian, 'Sesame Street' partner | MUSC Health ups marketing staff | Sharp HealthCare nabs MLS naming rights | Pa. health system adds PR exec to C-suite

January 16, 2025 BHR Newsletter 1. Generative AI, TikTok: Marketing at Cleveland Clinic in '25 Full story 2. NewYork-Presbyterian teams up with 'Sesame Street' Full story 3. MUSC Health grows marketing team Full story 4. CHS is transforming supply chain…

25 preview from 11 marketing chiefs | Orlando Health rebrands Ala. hospitals | Hackensack names marketing leader | Top Women's Choice Award hospitals | 10 healthcare names get Shkreli Awards

January 9, 2025 BHR Newsletter 1. What 11 health system marketing chiefs are watching in '25 Full story 2. Teladoc marketing leader joins Hackensack Meridian Health Full story 3. Orlando Health rebrands 5 Alabama hospitals Full story 4. Payer marketing secrets:…