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1. Digital experience is 'table stakes' for Geisinger's new marketing chief Full story
2. Johns Hopkins All Children's 'Netflix' case continues: 8 updates Full story
3. Cleveland Clinic refutes allegations in new ad campaign Full story
4. Health systems' search traffic could drop 50% by 2028. How to adapt and support digital patient acquisition here.
5. 70 chief strategy officers to know | 2024 Full story
6. Northwestern Medicine teams up with Peloton Full story
7. 100 top rural and community hospitals, by state Full story
8. Health system marketing team helps fast-track an Epic rollout Full story
9. $1.6B Pa. hospital pavilion renamed after 'transformative' $100M+ gift Full story
10. 72 hospitals with the most ED visits in 2024 Full story
11. RFK Jr. confirmed as HHS secretary Full story
12. University Hospitals launches limb preservation center with $5M gift Full story
Becker's Learning Opportunities
13. 66% of patients are likely to switch providers if communications don't meet expectations. 5 steps to improve patient loyalty here.
14. Health systems are rewriting patient experience playbooks — a guide to stay ahead, here.
15. Clinicians share a new way to avoid antibiotic misuse & enhance patient outcomes, here.
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