August 6, 2026 1. Saint Joseph Health completes Kentucky rebrand as CommonSpirit Full story 2. Johns Hopkins All Children’s ‘Netflix’ case: Florida Supreme Court won’t reinstate $213M verdict Full story 3. Gen Z and Millennial patients are reshaping what healthcare websites…
Marketing Report
July 30, 2026 1. The top hospitals by state, per Forbes Full story 2. Erlanger to keep stadium naming rights amid Prisma Health merger Full story 3. Only 24% of patients believe hospitals prioritize care over profits. See what shifts…
July 23, 2026 1. What makes patients choose 1 hospital over another? Full story 2. HCA plans divisional rebrand: Report Full story 3. New national survey: Where healthcare’s trust crisis is hitting hardest. Findings here. 4. 183 hospitals with…
July 16, 2026 1. Former leader sues Mayo over raising AI oversight concerns Full story 2. Memorial Sloan Kettering receives part of Taylor Swift, Travis Kelce’s $26M donations Full story 3. Gen Z and Millennial patients are reshaping what healthcare…
July 9, 2026 1. 3 children’s hospitals among Taylor Swift, Travis Kelce’s $26M in donations Full story 2. Tri-City Medical Center rebrands as Sharp completes takeover Full story 3. Only 24% of patients believe hospitals prioritize care over profits. See…
Advertisement
July 2, 2026 1. Why Northwell didn’t rush the Nuvance rebrand Full story 2. 40 hospitals, health systems cutting jobs Full story 3. Healthcare marketing has stopped being a separate function from digital strategy. The leaders running brand alongside AI deployment are gathering…
June 25, 2026 1. How a $2.9B health system landed on its new name Full story 2. Health systems stop assuming what patients want Full story 3. The Marketing Leadership Forum focuses on aligning marketing with enterprise priorities, optimizing the digital front…
June 18, 2026 1. Oklahoma hospital responds to attention sparked by Netflix documentary Full story 2. The hospital AI names 1st in all 50 states Full story 3. If you lead marketing at a health system, your peer set is at the…
June 11, 2026 1. 8 times health systems went Hollywood in the last 12 months Full story 2. Fairview, U of Minnesota strike deal, officially end co-branding Full story 3. From strategy to ROI: the Marketing Leadership Forum at Becker’s IT…
June 4, 2026 1. 12 most-followed health systems on social media Full story 2. 88 healthcare organizations land on Fortune 500 Full story 3. The Marketing Leadership Forum at Becker’s IT + Revenue Cycle Conference is built for CMOs, VPs and…