Cisco acquires CloudCherry to improve consumer experience using cloud analytics


Cisco announced Aug. 26 its intent to acquire CloudCherry, a Salt Lake City-based company offering the use of predictive analytics for customer experience management.

With the acquisition, Cisco's current cloud-based, artificial intelligence-enabled system for consumer interactions, the Contact Center, will be further enhanced by CloudCherry's predictive analytics tools, which draw customer data from a variety of sources in real-time to help organizations offer consumers proactive support, rather than reactive care.

In healthcare, specifically, Cisco's Contact Center streamlines patient scheduling and billing, manages outreach and follow-up, and provides language interpretation services. CloudCherry's healthcare clients, meanwhile, are able to map each patient's care journey and receive real-time feedback along the way, thus improving responses to patient concerns.

The transaction is expected to close in the first quarter of fiscal year 2020; financial details of the deal were not disclosed. Upon its acquisition, CloudCherry will join Cisco's Contact Center Solutions branch.

More articles on data analytics:
Health Catalyst reports 60% revenue growth in Q2: 3 notes
60% of payers, providers plan to allocate spending to predictive analytics
Experian acquires MyHealthDirect to apply analytics to hospital scheduling platform

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