Marketing Report Archives - Page 6 of 10 - Becker's Hospital Review

Hospital teams with 'Sesame Street' | 16 health system rebrands | Top hospitals for specialty care | Lender to launch marketing campaign to sell hospital | The marketing power of sports sponsorships

October 24, 2024 BHR Newsletter 1. Hospital teams up with 'Sesame Street': 6 things to know Full story 2. 16 health systems undergoing rebrands Full story 3. Healthgrades honors top hospitals for specialty care Full story 4. New playbook: Stay…

1st health system to adorn NBA jerseys | Meet Brown University Health | CommonSpirit responds to op-ed | Marketing leader moves at Henry Ford Health, CVS | Ala. system rebrands

October 17, 2024 BHR Newsletter 1. NBA gets 1st health system jersey sponsor Full story 2. Lifespan becomes Brown University Health Full story 3. CommonSpirit hospital responds to op-ed on overcrowding Full story 4. Tired of high turnover and skyrocketing…

Rebrands at NC system, Yale New Haven | Latest on Johns Hopkins 'Netflix' lawsuit | Kaiser becomes founding partner of WNBA team | $1M+ donations from Michael Jordan, ex-IBM CEO | Top children's hospitals

October 10, 2024 BHR Newsletter 1. North Carolina health system rebrands: 4 things to know Full story 2. Medical associations back Johns Hopkins in 'Netflix' appeal: 8 notes Full story 3. Kaiser Permanente becomes founding partner of new WNBA team…

Trinity, HCA, UMass rebrands | 44 health IT, RCM up-and-comers | Health system marketing role shifts | Baylor gifted $51M | Top hospitals for angioplasty, cardiology

October 3, 2024 BHR Newsletter 1. Trinity rebrands Iowa health system Full story 2. 44 health IT & revenue cycle up-and-comers | 2024 Full story 3. HCA renames 9 Colorado hospitals Full story 4. Don't get lost in the numbers.…

Rebrands at Kan. health system, Ill. hospital | Adventist CEO joins Dr. Drew's show | WVU Medicine works with NASCAR race | Billionaire family gifts $30M to Ind. system | 2 marketing exec moves

September 26, 2024 BHR Newsletter 1. Kansas health system rebrands: 5 things to know Full story 2. Adventist Health CEO appears on Dr. Drew's show Full story 3. WVU Medicine partners with NASCAR race Full story 4. The latest shiny…

Campaign targets NewYork-Presbyterian | Chicago health system's new logo | Billionaire donates $40M to 3 hospitals | Ind. system inks stadium deal | Top hospitals for clinical quality, quietness

September 19, 2024 BHR Newsletter 1. 6-figure media campaign targets NewYork-Presbyterian Full story 2. Chicago health system unveils new logo Full story 3. Indiana health system inks stadium naming rights deal Full story 4. Lee Health is on the path…

Hospital keeps name after lawsuit | 17 best health system employers | TV show to film at Allegheny hospital | System inks 3-year NFL deal | 464 hospitals recommended by patients

September 12, 2024 BHR Newsletter 1. Hospital keeps name after trademark lawsuit fails Full story 2. 17 best health system employers, per Fortune Full story 3. New medical drama to film at Allegheny Health Network hospital Full story 4. The…

Hospital'-branded hospitals | 6 health systems on WNBA jerseys | New venture gets Henry Ford Health name | Top hospitals for physician communication | Apple seeks health marketer

September 5, 2024 BHR Newsletter 1. The hospitals that still call themselves hospitals Full story 2. 6 health systems with their names on WNBA jerseys Full story 3. New hospital joint venture to be branded Henry Ford Health Full story…

Hospital's Facebook controversy | Jefferson Health to appear on jerseys | Fla. system rebrands | Most, least affordable states for digital marketing | Why hospital took on AdventHealth name

August 29, 2024 BHR Newsletter 1. Hospital to hold focus groups after Facebook controversy Full story 2. Jefferson Health inks NFL jersey deal Full story 3. Florida academic health system rebrands Full story 4. How are CISOs managing risks to…

Intermountain boosts Google ratings | 4 new marketing chiefs | St. Luke's to rebrand | Best health system employers: Forbes | Top Magnet hospitals, rehab centers

August 22, 2024 BHR Newsletter 1. How Intermountain Health improved its Google ratings Full story 2. 4 health systems getting new marketing chiefs Full story 3. St. Luke's Hospital to rebrand Full story 4. Only 30% of today's marketers consider their…