Posting salary ranges can help lure Gen Z talent: survey

Upcoming and recent graduates are 85 percent less likely to apply for a job if the salary range is not posted, according to a recent survey from Adobe

The software company's "Future Workforce Study," released Jan. 24, surveyed more than 1,000 recent and upcoming university graduates to get a pulse on Gen Z's workforce opinions. 

Other key findings from the survey: 

  • Seventy percent of respondents said they are worried about a possible recession.

  • Seventy-eight percent said they feel optimistic about the labor market. 

  • Fifty-five percent said they will consider a company's financial outlook before applying or interviewing.

  • Ninety-two percent said they will consider a company's reputation before applying or interviewing.

  • Eighty-nine percent said they will consider a company's industry awards and employee reviews before applying or interviewing. 

  • Fifty-two percent said they would prefer to work at an established company.

  • Seventy-five percent said they are willing to relocate to be closer to work.

  • Sixty-six percent said they feel prepared to enter the labor market. Those who completed an internship in their chosen field said they feel 22 percent more prepared, on average, than those who did not. 

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