The tool, Price Edge, acts like the price matching policy some retailers, including Target and Best Buy, have adopted.
“Price Edge scans available prices and automatically provides the lowest available pricing to the member,” UnitedHealth’s news release said. “If there is a lower cost to the member outside of their insurance benefit, Price Edge automatically applies that price.”
The application does not collect administrative fees, goes toward each member’s deductible and out-of-pocket maximum, and tracks potential contraindications between medications.
At the Becker's 11th Annual IT + Revenue Cycle Conference: The Future of AI & Digital Health, taking place September 14–17 in Chicago, healthcare executives and digital leaders from across the country will come together to explore how AI, interoperability, cybersecurity, and revenue cycle innovation are transforming care delivery, strengthening financial performance, and driving the next era of digital health. Apply for complimentary registration now.
