Marketing Report Archives - Page 4 of 10 - Becker's Hospital Review

Fla. system launches anti-sale campaign | 37 healthcare billionaires | Duke branding heads to CHS hospital | Texas Children's names new brand chief | 20 top hospitals, per Fortune

April 3, 2025 BHR Newsletter 1. Florida health system launches campaign to push back on sale talks Full story 2. 20 top hospitals in 5 categories: Fortune Full story 3. Duke branding heads to CHS hospital Full story 4. E-commerce…

Chief marketing officers to know | Hospital, health system with happiest employees | Hawaii system rebrands | 36 most innovative systems | Novant lands NBA naming rights deal

March 27, 2025 BHR Newsletter 1. 78 hospital and health system chief marketing officers to know | 2024 Full story 2. The hospital, health system with the happiest employees Full story 3. Hawaii health system rebrands Full story 4. Virtua…

Rebrands in Mich., La. + Md. | Great healthcare leaders | Gifts of $125M, $75M + $50M | US News changes hospital rankings | What 116 execs learned in '24

March 20, 2025 BHR Newsletter 1. 4 Michigan hospitals near rebrand completion Full story 2. Great leaders in healthcare | 2025 Full story 3. Children's Hospital of Philadelphia receives $125M gift Full story 4. How Bon Secours Mercy Health +…

7 'exceptional' health system workplaces | How 6 pediatric systems make human connections | Cleveland Clinic's branding program | 'Most ethical' systems | AI governance for marketing

March 13, 2025 BHR Newsletter 1. 7 health systems recognized as ‘exceptional workplaces’ by Gallup Full story 2. How 6 pediatric health systems make human connections Full story 3. Health systems recognized among ‘World’s Most Ethical Companies’ Full story 4. Providence…

72 marketing, other execs on AI | Duke, Novant partner | Marketing AI 'nutrition labels'? | Google expands AI search | Fastest-growing C-suite role

March 6, 2025 BHR Newsletter 1. 72 marketing chiefs, other execs reveal AI's role in decision-making Full story 2. Duke Health, Novant to partner Full story 3. 12 health systems back AI 'nutrition labels' — including for marketing Full story 4. Health IT…

4 health system rebrands | 100 top critical access hospitals | 99 CHROs, chief people officers to know | Marketing boosts online scheduling at SSM Health | Amazon hires for healthcare marketing

February 27, 2025 BHR Newsletter 1. 4 health system, hospital rebrands Full story 2. 100 top critical access hospitals, by state Full story 3. 99 hospital and health system CHROs, chief people officers to know Full story 4. AI is…

Boston Medical Center's marketing wins | Emory nabs Mayo marketing exec | Top 25 pediatric health system brands | NYC Health + Hospitals' documentary | 57 best health system employers, per Forbes

February 20, 2025 BHR Newsletter 1. 'Breaking through the noise': Boston Medical Center's marketing wins Full story 2. Emory Healthcare nabs Mayo Clinic marketing leader Full story 3. NYC Health + Hospitals debuts documentary Full story 4. AI-powered marketing — find…

Digital experience 'table stakes' at Geisinger | Johns Hopkins 'Netflix' case updates | Cleveland Clinic refutes allegations | 100 top rural hospitals | $100M+ gift for Pa. hospital

February 13, 2025 BHR Newsletter 1. Digital experience is 'table stakes' for Geisinger's new marketing chief Full story 2. Johns Hopkins All Children's 'Netflix' case continues: 8 updates Full story 3. Cleveland Clinic refutes allegations in new ad campaign Full…

2 health system Super Bowl ads | IU Health inks $7M naming deal | 50 top hospitals, per Healthgrades | Hospital to be renamed after NFL's Mannings | Highly successful CEO-CFO duos

February 6, 2025 BHR Newsletter 1. 2 health systems to air Super Bowl ads Full story 2. IU Health inks $7M naming rights deal Full story 3. Healthgrades' 50 top hospitals for 2025 Full story 4. WellSpan is personalizing care…

20 top hospitals, per Money | Former hospital spox directs film | Caitlin Clark, Peyton Manning in Ascension ad | Most admired healthcare cos. | New marketing execs at Prisma, OSF

January 30, 2025 BHR Newsletter 1. 20 top US hospitals for 2025, per Money Full story 2. Former hospital spokesperson directs film Full story 3. Caitlin Clark, Peyton Manning appear in Ascension commercial Full story 4. The state of payer marketing: Proven…