10 healthcare companies among top 100 Most Disruptive Brands 2017

Marketing Week, an industry magazine covering trends in advertising, media, public relations and marketing, has released its 100 Disruptive Brands 2017 list.

The list was curated by editorial teams at Marketing Week and Econsultancy, a digital market research firm, and with input from previous Disruptive Brand award winners.

The list is intended to identify young, up-and-coming brands using technology in creative and imaginative ways that break with convention.

Here are 10 healthcare companies included on this year's list, listed in alphabetical order.

AdhereTech — The company makes smart pill bottles that alert patients when it's time to take their medication.

Babylon Health — The app lets users book in-person consultations with physicians via smartphone or desktop computer. Patients can also check medical symptoms using an artificial intelligence engine, research medical conditions, monitor biometrics and access clinical records.

Benevolent AI — Benevolent AI develops and applies AI technology to health sciences data, "and by doing so unlock[s] science's 'hidden knowledge' and turn[s] highly fragmented unstructured and structured information into new insight and usable knowledge," according to the company's website.

Echo — The Echo app lets patients order prescriptions and get medication delivered to their doorstep, and it also alerts patients to remind them to take their medication.

Give Vision — Prototype versions of the company's SightPlus goggles aim to help the partially sighted see better. The goggles resemble virtual reality headsets and involve using a smartphone as the goggle screen. The phone relays live video of their surroundings, allowing users to customize contrast, color, magnification and so forth to obtain better visual detail.

Kaido — The app allows physicians to create more personalized preventive care for patients by aggregating a patient's health data from his or her wearables, apps and patient care records.

Thriva — The startup offers at-home diagnostic tests to identify early signs of high cholesterol or liver or kidney problems. The company aims to eventually offer diagnostic tests for energy levels, vitamin D deficiency and fertility.

Vida — Vida is a tech platform that enables patients and their families to search for caregivers and providers based on their specific skills, gender, culture and location.

Xbird — The Berlin-based mobile healthcare company uses artificial intelligence to help recognize or prevent diseases early on. It does this by using data captured from sensors, such as accelerometers and gyroscopes, built into smartphones and wearable devices.

Zebra Medical Vision — Zebra Medical Vision is building a database of anonymous medical images, including X-rays, CT scans and MRI scans, and applying machine and deep learning to help health professionals identify characteristics and make diagnoses in radiology departments across the world. 

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