Beaumont Health names chief marketing and communications officer: 5 things to know

Beaumont Health, based in Troy, Mich., has appointed Mark Bohen senior vice president and chief marketing and communications officer.

Here are five things to know about Mr. Bohen.

1. He began his job April 4.

2. He has 30 years of consumer marketing experience.

3. Most recently, Mr. Bohen was senior vice president of marketing and innovation at New York City-based Assurant, a Fortune 300 specialty insurance company with a major healthcare focus. 

4. Previously, he was senior vice president of marketing and customer relations in Assurant's employee benefits division in Kansas City, Mo.; vice president of consumer marketing for McCain Foods in Toronto; and a brand manager for Nabisco Biscuit Company in East Hanover, N.J.

5. Mr. Bohen earned a master's degree in business administration from Duke University, based in Durham, N.C., and a bachelor's degree in marketing from Syracuse (N.Y.) University.


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