Ms. Fullerton, who has 20 years in marketing leadership positions at three university health systems, most recently served as chief marketing and communications officer for Keck Medicine of the University of Southern California in Los Angeles. While at USC, she also served as associate vice president of health sciences public relations and marketing, and as senior associate dean for the Keck School of Medicine.
She has an extensive track record of success designing the brand development process at three academic centers — Durham, N.C.-based Duke University Health System, Chicago-based Loyola University Health System and USC — and building data-driven marketing departments to drive volume for healthcare services.
Ms. Fullerton launched her career in healthcare after serving as editor of Lifestyle and reporter at The Courier-Tribune newspaper in North Carolina. She has 27 years of experience in public relations and media relations, during which she leveraged and exported scientific discoveries to the public and enhanced corporate reputations through a social media and thought leadership program.
More articles on executive moves:
4 recent hospital and health system CNO, CMO moves
Rockdale Medical Center names COO: 4 things to know
9 latest hospital, health system CEO moves
Becker’s 3rd Annual Fall Chief Pharmacy Officer Summit is the top tier event that the people leading the future of pharmacy convene. This 3-day event is built specifically for Chief Pharmacy Officers and senior pharmacy leaders. The sessions examine the workforce, financial and clinical priorities shaping pharmacy today. Becker’s is where candid discussions flourish and new ideas thrive. Becker's 3rd Annual Fall Chief Pharmacy Officer Summit
