Applications opened Feb. 1 and will close Feb. 28. Target encourages startups that have raised less than $3 million in funding to apply. By the end of March, Target will select 10 startups to take part in Target Takeoff.
The startups will go through a week of bootcamp in early May, followed by months of mentorship and preparation for “Demo Day.” On Demo Day, which is set for July 25, the startups will pitch their ideas to investors and Target buyers. Target hopes it can then carry the startups’ products in stores, although this incentive is not guaranteed.
Target’s internal innovation team and its corporate social responsibility team joined forces to get Target Takeoff off the ground.
Click here for more information on the mini-accelerator.
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