The four traits:
- Ability to collaborate
- Creativity
- Curiosity
- Expertise
“It’s been a very good formula for us,” he told the graduates, adding that the ability to collaborate also combines the other three traits.
“We look for… the fundamental feeling that if I share my idea with you, that that idea will grow and get bigger and get better,” Mr. Cook said. “And that [collaborative] process is how Apple creates products.”
