St. Jude launches video game streaming campaign, aims to surpass $50M raised

Memphis, Tenn.-based St. Jude Children’s Research Hospital is launching the Challenge Season of their St. Jude Play Live video game streaming campaign to raise money for the hospital.

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Noah Schwartz

The campaign aims to surpass the $50 million lifetime fundraising goal. Livestreaming platform Twitch started the challenge by donating $40,000, according to a May 4 St. Jude news release.

Streamers can win St. Jude-themed prizes such as a skateboard and neon sign. 

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