Madison, Wis.-based UW Health has renamed SwedishAmerican Medical Center-Belvidere (Ill.) to UW Health Belvidere Hospital as it continues to change the name of former SwedishAmerican clinics to its own brand, WTVO reported Sept. 6.
Digital Marketing
Cleveland Clinic and Mayo Clinic's partnerships with YouTube have helped the health systems spread reliable information as the video platform looks to crack down on medical misinformation.
Seven health system leaders have been named Top Women in Marketing by PR Daily.
The name of Chicago-based CommonSpirit Health will adorn its hospitals for the first time, the Gazette in Colorado Springs, Colo., reported.
Nashville, Tenn.-based HCA Healthcare donated $500,000 to the American Red Cross' Annual Disaster Giving Program.
Chicago-based CommonSpirit Health will get the naming rights to be the official healthcare partner of the NFL's Denver Broncos, the Colorado Sun reported.
New Hyde Park, N.Y.-based Northwell Health launched a new marketing campaign, dubbed Raising Health, that aims to showcase the health system's advancements in clinical innovation, Medical Marketing and Media reported Aug. 21.
Eight of Intermountain Health's hospitals and 40 of its clinics are rolling out new dark blue signage with coral and fuchsia logos as part of a merger with Broomfield, Colo.-based SCL Health.
A New York hospital now has its own street.
Mount Sinai Health System has renewed its partnership with the United States Tennis Association through 2026.