Marketing Report Archives - Page 8 of 10 - Becker's Hospital Review

NYU fires nurse after speech | Mayo documents leaked on social media | Northwell's 'Marvel' strategy | CommonSpirit inks NFL deal | 25 best health systems for new grads

May 30, 2024 BHR Newsletter 1. NYU Langone nurse fired after comments about Gaza Full story 2. Northwell Health takes a page out of Marvel's book Full story 3. Mayo Clinic's union talking points leaked on social media Full story…

Mayo apologizes over speaker | 50 most humanizing health system brands | Employees protest system's Gaza stance | MLB team gifts $1M to Banner Health | NYU Langone documentary makes film festival

May 23, 2024 BHR Newsletter 1. Mayo Clinic apologizes over conference speaker Full story 2. 50 most humanizing health system brands Full story 3. Employees protest health system's stance on Gaza conflict Full story 4. Healthcare marketing teams are getting…

Most trusted health system brands | Free speech lawsuit against system dismissed | NHL star donates $5M to system | 168 top maternity hospitals | State hospital association sues system

May 16, 2024 BHR Newsletter 1. 30 most trusted health system brands Full story 2. Free speech lawsuit against health system dismissed Full story 3. Health system renames heart program for NHL star after $5M gift Full story 4. Health system…

$2.6B system picks new name | Michael Jordan teams up with Novant Health | Iowa health system starts rebrand | Intermountain inks rugby deal | Star ratings of top, bottom Leapfrog hospitals

May 9, 2024 BHR Newsletter 1. How a $2.6B health system selected its new name Full story 2. Intermountain Health inks deal with professional rugby team Full story 3. Iowa health system rolls out new branding Full story 4. Ambulatory care…

Leapfrog's best, worst hospitals | Wis. health system rebrands | Why Walmart Health failed | Henry Ford Health, NFL's Lions make ad | Top 45 systems for employee mental well-being

May 2, 2024 BHR Newsletter 1. Leapfrog's 15 straight-'A' hospitals Full story 2. 2 Wisconsin health systems rebrand after merger Full story 3. Why hospital executives think Walmart Health failed Full story 4. Your clinical workforce needs a break. Learn how AI…

Johns Hopkins 'Netflix' case continues | Ascension names head of marketing | 8 health systems up for digital marketing awards | 54 CXOs to know | A look at Fla. system's rebrand

April 25, 2024 BHR Newsletter 1. Mediation fails in Johns Hopkins All Children's 'Netflix' case Full story 2. Ascension names new head of marketing Full story 3. 8 health system finalists for digital marketing awards Full story 4. More and…

Top 20 health systems by reputation | Amazon, UC Davis Health fight misinformation with AI | 100 best hospitals, per Fortune | 6 health system rebrands | 96% of hospital websites leak data

April 18, 2024 BHR Newsletter 1. 20 health systems ranked by reputation score Full story 2. UC Davis Health, Amazon fight health misinformation with AI Full story 3. The 100 top hospitals in 2024, per Fortune Full story 4. Care…

Health system deletes Facebook post after closings | Top 6 health system jersey deals | Mich. system rebrands | 10 best universities for marketing | US News delays rankings

April 11, 2024 BHR Newsletter 1. Health system removes Facebook post on day of hospital closings Full story 2. 6 health system jersey sponsorship deals, ranked Full story 3. Michigan health system rebrands Full story 4. More and more, online patient…

1st MLB stadium named for health system | NYU Langone exec fired for tweets speaks out | AI generates marketing music for Northwell | 8 best healthcare companies to work for | 68 top health systems for job starters

April 4, 2024 BHR Newsletter 1. MLB gets 1st stadium named after health system Full story 2. NYU Langone Health leader fired over tweets speaks out Full story 3. AI-generated music: Just 1 part of Northwell's marketing strategy Full story 4.…

$10M health system stadium deal questioned | Providence continues rebrand | 10 most trustworthy health systems | Systems ink deals with MLB's Phillies, NBA's Cavs | Leapfrog changes hospital survey

March 28, 2024 BHR Newsletter 1. Health system's $10M stadium naming rights deal scrutinized Full story 2. Providence continues rebranding initiative Full story 3. 10 most trustworthy health systems: Newsweek Full story 4. Care teams aren't operating as efficiently as…