February 29, 2024 BHR Newsletter 1. What Amazon pays for healthcare marketing Full story 2. Why UHS bucked the EHR trend with Oracle Health Full story 3. 43 US hospitals among world's best: Newsweek Full story 4. Top health systems are driving…
Marketing Report
February 22, 2024 BHR Newsletter 1. Health system sued over naming rights Full story 2. Intermountain Health inks jersey sponsorship deal Full story 3. Physician's free speech lawsuit against Mayo gets jury trial Full story 4. Data will drive consistent…
February 15, 2024 BHR Newsletter 1. 6 health systems with Super Bowl ads Full story 2. Best large, midsize health system employers: Forbes Full story 3. NYC Health + Hospitals sues social media giants over mental health crisis Full story…
February 8, 2024 BHR Newsletter 1. 7 'best and brightest' health systems to work for Full story 2. The fates of 2 NYU Langone physicians suspended for social media posts Full story 3. Atrium Health to pay $1.5M for naming…
February 1, 2024 BHR Newsletter 1. 8 Blue Ribbon healthcare companies, per Fortune Full story 2. Top 5 health system brand trends for '24 Full story 3. Former Trump official to lead Oracle's EHR business Full story 4. UCLA Health…
January 25, 2024 BHR Newsletter 1. What Taylor Swift and a health system have in common Full story 2. MLB could get 1st stadium named for health system Full story 3. US News sues San Francisco over hospital rankings dispute…
January 18, 2024 BHR Newsletter 1. Best places to work in healthcare, per Glassdoor Full story 2. Judge lowers award in Johns Hopkins 'Netflix' case Full story 3. Epic launches new app platform Full story 4. Is it time to…
January 11, 2024 BHR Newsletter 1. What health system marketing chiefs are saying about generative AI Full story 2. Johns Hopkins All Children's 'Netflix' case: A timeline Full story 3. Holy Name hires 1st chief marketing officer Full story 4. The…
January 4, 2024 BHR Newsletter 1. What 'won't be optional' for hospital marketers in 2024 Full story 2. Sutter Health inks $13M sports team sponsorship deal Full story 3. Judge rules no juror misconduct in Johns Hopkins 'Netflix' case Full…
December 21, 2023 BHR Newsletter 1. 60 hospital and health system chief marketing officers to know | 2023 Full story 2. Judge delays retrial decision in Johns Hopkins All Children's Hospital 'Netflix' case Full story 3. Marketing company operator pleads…