Jury rejects claims against Figs in false advertising suit

A jury in the U.S. District Court for the Central District of California has rejected all claims in Strategic Partners’ false advertising lawsuit against medical apparel manufacturer Figs. 

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At the center of Strategic Partners’ case against Figs were allegations the company’s co-founders, Trina Spear and Heather Hasson, violated advertising regulations with false claims that their scrubs use a proprietary chemical called Silvadur that kills bacteria on contact. Strategic Partners is a competitor that does business as Careismatic Brands and has pursued litigation against Figs since 2019. 

“This verdict is a powerful win, not only for Figs, but for fair competition,” Todd Maron, Figs’ chief legal officer, said in a Nov. 4 news release. 

Leaders at Figs have called the litigation against the company an attempt to stifle competition. 

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