Nicklaus Children’s marketing chief heads to Phoenix Children’s

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Kevin Snyder, former system vice president and chief marketing, communications and brand officer at Miami-based Nicklaus Children’s Health System, has left the role for a marketing position at Phoenix Children’s.

Mr. Snyder was named vice president of marketing and communications at Phoenix Children’s, according to an Oct. 13 news release from the health system. In this role, he will be responsible for strengthening brand visibility, supporting strategic growth priorities and deepening engagement with patients, families, employees, donors and community stakeholders.

He has also held executive leadership roles at Dover, Del.-based Bayhealth; Memphis, Tenn.-based St. Jude Children’s Research Hospital; Vancouver, Wash.-based PeaceHealth; and Irvine, Calif.-based St. Joseph Health System.

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