HCA Healthcare Gulf Coast Division names new VP of marketing

Christy Maraone was named vice president of marketing and corporate affairs of Houston-based HCA Healthcare Gulf Coast Division.

In this role, Ms. Maraone will be responsible for the direction and execution of division marketing and branding strategies across HCA's 16 acute care and specialty hospitals, freestanding emergency rooms, urgent care centers, surgery centers, physician practices, women's health clinics, imaging centers, and more from Houston to South Texas.

Prior to this, Ms. Maraone served as chief communications and marketing officer for the Augusta, Ga.-based Burn and Reconstructive Centers of America, according to a Jan. 17 release HCA shared with Becker's. In this role, she oversaw marketing efforts for their 11 burn and reconstructive centers.

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