A new report from TechCrunch asserts device maker Jawbone is preparing to shift its business model.
Jawbone will allegedly stop selling consumer fitness bands, according to the report. Instead, the company will focus on selling clinical products and services to physicians.
Sources told TechCrunch the change comes after numerous poor reviews of Jawbone's fitness bands and an alleged decrease in funds.
Jawbone declined to release a comment to TechCrunch.