Health IT tip of the day: Keep your media social, but not too social

The majority of hospitals and healthcare organizations in the US now use social media for promotions and patient engagement. However, when developing a social media policy, here are a few key things to keep in mind.

• Limit the number of staff with access to the organization's official social media accounts.
• Have separate computers available strictly for use of personal social media accounts.
• Develop a style to be used for social media posting in order to keep language consistent.

If you would like to share your health IT tips, insights, pointers or best practices, please email Max Green at mgreen@beckershealthcare.com to be featured in the "Health IT tip of the day" series.

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