New York City-based NewYork-Presbyterian has unveiled a $2 billion "For Every Future" campaign aimed at enhancing its physician workforce, technology and facilities.
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An Alabama health system unveiled its new name in October amid a $250 million expansion.
A hospital with Chicago-based CommonSpirit Health responded to an op-ed in a California newspaper accusing the facility of ignoring overcrowding issues.
Providence, R.I.-based Lifespan has rebranded as Brown University Health.
Health systems are increasingly turning to sports partnerships as a marketing strategy to boost brand visibility.
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A health system's logo will soon appear on an NBA jersey for the first time.
Yale New Haven (Conn.) Health has rebranded its urgent care centers.
Oakland, Calif.-based Kaiser Permanente became a founding partner of a WNBA expansion franchise in San Francisco and will have its name on the team's jerseys.
A North Carolina health system has begun rolling out a rebrand.
Epic Systems has filed a federal lawsuit accusing life sciences staffing firm, Epic Staffing Group, of trademark infringement, according to an Oct. 4 lawsuit obtained by Becker's.