Orlando Health brand expands

Bayfront Health St. Petersburg (Fla.) is undergoing a rebrand and will now add Orlando Health’s name to its facility. 

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Bayfront Health St. Petersburg will transition to the name Orlando Health Bayfront Hospital starting March 1, according to a Feb. 20 news release from Bayfront. The new name aims to “eliminate confusion between healthcare networks located in Tampa Bay,” according to the release. 

Bayfront Health St. Petersburg officially became a part of Orlando Health on Oct. 1, 2020. 

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