Apple’s privacy changes hurt the ability of marketers to carry out targeted advertising and measure the results from it. As a consequence of the change, advertisers are looking beyond Meta and Apple and adjusting their marketing strategies. Many are looking to explore the new markets offered by TikTok and LinkedIn, which many advertisers neglected for Meta-based companies.
“It is just going to take longer to get there, and you’re going to have to risk more dollars on inefficiencies,” said Matt Gehring, chief marketing officer of telemedicine company Dutch Pet.
Becker’s 3rd Annual Fall Chief Pharmacy Officer Summit is the top tier event that the people leading the future of pharmacy convene. This 3-day event is built specifically for Chief Pharmacy Officers and senior pharmacy leaders. The sessions examine the workforce, financial and clinical priorities shaping pharmacy today. Becker’s is where candid discussions flourish and new ideas thrive. Becker's 3rd Annual Fall Chief Pharmacy Officer Summit
