Health system inks 6-year sponsorship deal with MLB's Phillies

Jacksonville, Fla.-based Nemours Children's Health has inked a six-year sponsorship deal with MLB's Philadelphia Phillies.

Under the deal, Nemours will be the official children's health partner of the Phillies and sponsor several promotions and special events at the team's home games.

"Partnering with the Phillies offers Nemours an opportunity to not only engage with families in the communities we serve but also elevate awareness of Nemours amongst Phillies fans across the nation," said Gina Altieri, enterprise chief communications officer of Nemours Children's Health, in a March 22 news release. "Together, we celebrate the joy of baseball with a family-centered team that understands the power of the Nemours vision to create the healthiest generations of children."

Nemours Children's Health is sponsoring opening day March 29 at Citizens Bank Park, where 4-year-old Zeke, a Nemours patient from Delaware, is scheduled to throw out the first pitch. Zeke has a prosthetic right leg after having his limb severed during a lawnmower accident.

Nemours has locations in Pennsylvania, New Jersey, Delaware and Florida. A health system spokesperson told Becker's the financial terms of the deal are confidential.

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