Here are three hospitals and health systems launching new marketing campaigns as reported by Becker’s since May 18:
- Boston Medical Center is “rewriting healthcare” with a new ad campaign that debuted May 22. The Rewriting Healthcare ads aim to “reintroduce” the academic medical center.
- On May 17, Memphis, Tenn.-based St. Jude Children’s Research Hospital launched a new campaign, “Have More in Memphis,” to lure employees to the city and the surrounding metropolitan area.
- Hillsdale (Mich.) Hospital launched its first campaign aimed at promoting its healthcare services and advocating for patients getting care at local hospitals.
At the Becker's 11th Annual IT + Revenue Cycle Conference: The Future of AI & Digital Health, taking place September 14–17 in Chicago, healthcare executives and digital leaders from across the country will come together to explore how AI, interoperability, cybersecurity, and revenue cycle innovation are transforming care delivery, strengthening financial performance, and driving the next era of digital health. Apply for complimentary registration now.
