Bert Beard. CEO of Maria Parham Medical Center (Henderson, N.C.). Mr. Beard became CEO of the 102-bed Maria Parham Medical Center in August 2016 after spending two years as COO of Wilson (N.C.) Medical Center. He started an $81 million hospital renovation during his time at Wilson Medical Center and played a key part in the expansion of the hospital’s interventional cardiology program. He has previous experience as associate administrator and assistant chief staffing officer at Hermitage, Tenn.-based Summit Medical Center. Mr. Beard previously served almost four years as associate administrator and interim COO at Manatee Memorial Hospital in Bradenton, Fla.
![]() |
![]() |
At Becker's 4th Annual CEO + CFO Roundtable, taking place November 2–5 in Chicago, more than 1,500 hospital and health system executives tackle decisions that determine whether organizations thrive or merely survive: protecting margins under cost pressure, choosing where to grow, renegotiating payer relationships, stabilizing the workforce and proving real ROI on technology. This is where leaders work through them together, face-to-face. Apply for complimentary registration now.

