Ms. Olsen is senior vice president and chief marketing officer at Children’s Mercy, where she is responsible for overseeing the planning, development and execution of business marketing strategy, including all internal communications and external marketing initiatives. She leads a team of more than 40 marketing professionals and has a budget accountability of over $15 million. She also plays a role in the organization’s growth strategy, with responsibilities ranging from patient experience design to the implementation of strategic partnerships. Ms. Olsen is also passionate about guiding and mentoring other women in the healthcare industry. She has extensively participated in women’s leadership forums and spearheaded workplace culture initiatives. In her time with the system, she has created numerous brand-strategy and national consumer marketing campaigns.
