CareFirst of Maryland and Highmark announced Union Blue, a collaborative health plan tailored for labor unions and their members.
The Blue Cross Blue Shield affiliates said the health plan will tap nationally recognized Blue benefits with a custom fit for local members, according to an Aug. 31 press release shared with Becker's.
"The communities we serve are home to so many labor unions and union members," said Brian Pieninck, president and CEO of CareFirst. "We've worked with Highmark to create a best-in-class solution, delivering access to care that addresses their needs and leads to healthier outcomes. Together, our 360-degree approach and service expertise with the labor population will ensure we meet individuals wherever they are on the health continuum. Union Blue provides simplicity and personalized care backed by the valuable national resources of Blue."
Union Blue will be available in 2022.