Microsoft, GSK spinoff make health products more accessible to visually impaired consumers

Microsoft has partnered with GSK’s consumer health spinoff Haleon to make it easier for people who are blind, have low-vision or difficulty with reading to access information on packaging labels.

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The companies will work together to expand the functionality of the Microsoft Seeing AI app, a free mobile app for the visually impaired community, to provide more detailed labeling information for Haleon consumers across the U.K. and U.S., according to an Oct. 12 press release. 

The partnership aims to help visually impaired individuals care for their own health needs independently by listening to the label information that’s narrated through the Seeing AI app.

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