WCHN leaders gave the campaign a tagline — “We Know You Well” — to reflect its focus on personalizing the healthcare experience and dialogue in a way that is relatable, placing the patient at the center of everything the health system does.
According to John M. Murphy, MD, president and CEO of the WCHN, the campaign will drive the organization’s work in many new and exciting ways.
“At WCHN, we are committed to inspiring a healthier and happier community with programs designed to not only treat disease, but to also prevent it through education, screenings and healthy living,” said Dr. Murphy. “Beyond our walls we have an extensive network of aligned physicians and healthcare professionals working in tandem to ensure an exceptional and holistic experience for consumers at every touch point.”
More articles on personalized care:
Physicians offer patients little insight on their genomic testing results
Limits of personalized medicine: Knowing genetic risks may not influence behavior changes
Precision medicine market set to reach $88B by 2022: 4 things to know
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