Other key findings from the YouGov survey include the following:
• Twenty-five percent of consumers said that they are likely to connect with hospitals via social media in the future.
• Those most likely to connect with hospitals are women between the ages 36-64.
• Eighty-one percent of consumers believe that if a hospital has a strong social media presence, they are likely to be more “cutting edge.”
Read the news release about social media and hospitals.
Related Articles on Social Media:
Study: Healthcare Organizations Slow to Integrate SMS Texting, Social Media
CDC Releases Reports on Communication, Marketing
Study: Hospitals On Facebook, But Not Capitalizing
At the Becker's 11th Annual IT + Revenue Cycle Conference: The Future of AI & Digital Health, taking place September 14–17 in Chicago, healthcare executives and digital leaders from across the country will come together to explore how AI, interoperability, cybersecurity, and revenue cycle innovation are transforming care delivery, strengthening financial performance, and driving the next era of digital health. Apply for complimentary registration now.
