1. Create a strategic identity. It is vital to articulate your organization’s desired future, the object of all its transformative efforts.
2. Design for trust. Develop ways to deservedly garner the respect of your employees and customers in order to generate buy-in.
3. Master the pivot from sprint to scale. Test new ideas in an intensive, start-up style process that allows you to quickly scale up and implement the effective ones.
4. Treat your legacy as an asset. Do not be afraid to leverage income to fund your future.
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