The cloud-based Universal MPI platform is pre-populated with demographic data that spans the entire U.S. population. The platform uses a referential matching algorithm to connect health information from patients at participating hospitals to the patient entries in Verato’s master database.
By identifying patients across various organizations, Verato hopes to help hospitals and health systems improve care coordination and reduce duplicate medical record rates.
“Our idea was to solve the patient identity problem by harnessing big data and applying data science expertise at a level that would be inconceivable for any individual enterprise — and then offer our solution to everyone,” said Mark LaRow, CEO of Verato.
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