Wearable tech company LifeBEAM has closed a $16 million round of funding. The company will use the funding to launch its new Awareables line.
LifeBEAM's new line will feature fitness and wellness wearables. The funding round was led by Squarepeg Capital with participation from several other companies and angel investors.
"This is another significant milestone to help us fully accomplish our Awareable vision. Our new product is designed to provide consumers with the most personalized and insight-driven workout experiences," said Omri Yoffe, cofounder and CEO of LifeBEAM. "This funding round will allow us to expand our consumer product roadmap, inspired by our core product and technology foundations and our team's passion for bringing a healthier lifestyle to the masses."