BayCare rolls out retail locations that will sell healthcare wearables

Clearwater, Fla.-based BayCare Health System launched TechDeck, a resource for health and wellness technology.

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TechDeck will be opened in BayCare’s HealthHub facilities. With HealthHub, BayCare aims to provide traditional healthcare services along with wellness initiatives. TechDeck will provide various patient-focused products such as weight scales, blood pressure cuffs, wearable technology and apps that can be connected to personal devices.

Certified health technology coaches will be stationed at the TechDecks to help consumers. The first BayCare TechDeck is open at BayCare HealthHub in Largo, Fla., and a second is expected to open in March 2019 at the HealthHub location in Valrico, Fla.

This is the latest in BayCare’s move toward a consumer-focused strategy. Late last year, the health system partnered with Publix, a Lakeland, Fla.-based grocery store chain, to open HealthHubs at all Publix stores. Additionally, the health system plans to open 25 walk-in telehealth clinics in Publix locations in the next two years.

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