Researchers performed a needs assessment for anesthesia business strategy based on Porter’s Five Forces Analysis. Through a literature review, they found little previous research for two forces — threat of new entrants and bargaining power of suppliers — and modest understanding for one force — threat of substitute products or services. There was substantial understanding, however, of the two remaining forces: bargaining power of customers and jockeying for position among current competitors.
The authors suggest a need for additional research on strategic decisions influencing anesthesia groups, particularly focusing on the threat of new entrants, bargaining power of suppliers and threat of substitute products or services.
Read the Anesthesia and Analgesia abstract on needs assessments for business strategies.
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