The animated video, voiced by comedian Jon Glaser, acknowledges the COVID-19 fatigue many are feeling after having to change their day-to-day behavior for nine months. It encourages individuals to keep social distancing amid the “home stretch.”
The PSA tells viewers to rethink holiday travel plans, avoid large gatherings, wear a mask when they leave home and wash their hands frequently.
YouTube started airing the PSA Dec. 17, and it will be shown as a pre-video ad on the website through early January. YouTube will also feature the PSA on its homepage and social media accounts.
More articles on digital marketing:
5 healthcare marketing execs share the message they’d like patients to hear as 2020 concludes
Jefferson Health ‘TikTok doctor’ shares social media messaging strategy for COVID-19 vaccine education
5 healthcare marketing execs share their digital strategy for 2021
Becker’s 3rd Annual Fall Chief Pharmacy Officer Summit is the top tier event that the people leading the future of pharmacy convene. This 3-day event is built specifically for Chief Pharmacy Officers and senior pharmacy leaders. The sessions examine the workforce, financial and clinical priorities shaping pharmacy today. Becker’s is where candid discussions flourish and new ideas thrive. Becker's 3rd Annual Fall Chief Pharmacy Officer Summit
